Ryan Peal blogs for Hill and Knowlton at Creativity In Public Relations. While it isn't the most creative title for a blog about creativity, all of his posts are about really neat PR campaigns. His most recent post is about AMP Energy Drink's new "Walk of No Shame" video that I'm sure they're hoping will go viral.
While we're on the topic of viral video and guerilla marketing tactics, Amanda Gravel posted a great video via Slate about the future of viral marketing :
Have a great weekend!