How not to pitch a story to a blogger

“The web is both a huge challenge and opportunity for practitioners of traditional public relations”, writes Todd Zeigler of the Bivings Report today. Zeigler just experienced a really bad attempt from a Public Relations practitioner trying to promote his cause. If you are interested in learning more out about how not to pitch a story to a blogger - take a look at his post. You might end up having a laugh as well.

You should also check out Mark Rose’s article Blogs and public relations firms – challenges, resistance, opportunities. The title speaks for itself.