Rise of the Companion App

For the last few years, advertisers have known that those watching their ads are likely to have a second screen nearby, whether it's a laptop, tablet or mobile phone. What's interesting to me is that game developers are starting to take notice of this. The Wii-U was the first instance a "second screen" experience for gamers, but more interesting to me are the companion apps that are closely tied to a few of the big games that have come out recently or are hotly anticipated. Check out my round-up of these below:

 

Tom Clancy's The Division - I'm pretty excited for this dystopian police game, but even more excited for what the companion app will do. According to IGN, your friends will be able to join you via their iPhone or iPad to control a drone in the game, pointing out snipers or laying down cover fire.

 

 

Destiny - As excited as I am for The Division, I'm probably more excited about Destiny. How can the former Halo developers go wrong? Unfortunately, their companion app (dubbed "Companion") doesn't sound nearly as interesting, and is nothing more than a tool for keeping track of your stats and maybe updating your loadout.

Watch Dogs - Despite a lukewarm reception, Watch Dogs still looks pretty interesting. Rather than supporting you or acting as another player, it pits you against other players in couple of different game modes.

Titanfall - The Titanfall companion app sits in the middle of a few of these, and offers you an interactive mini-map of the current game. It's not groundbreaking, but an interesting add-on to what is supposed to be an amazing game.

Are there any other gaming companion apps I'm missing?