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Tag Archives: SMNR
The 4M Theory of Social Media Releases
Over the past few months, I’ve given a lot of thought to Social Media Releases. They are a great tool, but only if used correctly. In the few years that they’ve been out, there have been a lot of different types and styles, successes and failures, but no real agreed-upon strategy for how to use [...]
Posted in Communications, Online, Parker Mason, Social Media Also tagged blogging, SMPR, SMR, Social Media News Release, Social Media Press Release, Social Media Release 4 Comments
SMR? SMPR? SMNR?
If you’re involved in PR and social media you’ve probably heard people talking about social media releases, social media news releases or even social media press releases and the accompanying acronyms.
In the olden days, journalists were called ‘the press’ (an example of synechdoche) because the primary form of media was the newspaper, which was printed [...]
Posted in Communications, News, Parker Mason, Social Media Also tagged SMPR, SMR, Social Media News Release, Social Media Press Release, Social Media Release 3 Comments
The Social Media Release
Normally I refrain from writing about what I’m doing at work.*
Today, however, I’m going to share the Multi Media News Release that I helped develop to launch Access CNW, my company’s new, online client portal. (One of the main reasons that I haven’t been blogging lately is because I’ve spent so much time with this).
Have [...]
Interweb in any language
Well, they’ve done it.
Those crazy party animals down at the Internet Corporation for Assigned Names and Numbers (ICANN to their friends, I CAN’T to their enemies) are finally letting people test out their new system of top domain names in 11 different international scripts. At first, this doesn’t sound like terribly exciting news. “People around [...]
Posted in Uncategorized Also tagged ICANN, Internet, interweb, language, translation Leave a comment
News Doesn’t Matter…
…Only the medium in which it was conveyed matters.
Or at least that is the impression I get after reading a recent post by Dave Armano about how he used Twitter to report some teenagers heroically saving an old woman’s life. Technorati reports that Armano’s Twitterophilic post has 13 links to it (at the time [...]
Posted in Uncategorized Also tagged Cisco, Contact, headache, shark jump, shel holtz, Social Media News Release, Twitter 2 Comments
What is a Social Media Release? (PodCamp)