Category Archives: CPRS

Stop Reading PR Blogs

By Parker Mason | Published: October 7, 2009
Earlier this year, I suggested that PR students wanting to get involved in the online world should avoid starting a PR-focused blog. Now, I’m going to suggest that we all stop even reading PR blogs. They aren’t that representative of the real world—the wilds of the internet. Rather than focusing on how this tightly knit community (I [...]
Also posted in Careers, Communications, Getting Started, Marketing, News, Online, Social Media, Technology | Tagged , , , , , | 4 Comments

Martin Waxman for CPRS Mentor of The Year

By Parker Mason | Published: June 2, 2009
I have recently been informed that Martin Waxman has been nominated to be the TorontoCanadian Public Relations Society’s Mentor of the Year award. Until today, I wasn’t even aware that this was an award category One of the first emails that I received after joining the CPRS was one asking me if I would be interested [...]
Also posted in Communications, Social Media, Toronto | Tagged , , | 1 Comment

Twitter 101?

By Parker Mason | Published: August 21, 2008
A few months ago, I wrote an article for the CPRS Toronto publication “New Perspectives” about Twitter. It was published last week, and I’ve included it on my blog, adding links where appropriate. If you want to view a scanned image of the article, click here. If you want to view the article on the CPRS [...]
Also posted in Communications, Parker Mason, Social Media | Tagged , , | Leave a comment

Parker In Print

By Parker Mason | Published: November 27, 2007
CPRS Toronto members who read New Perspectives will realize that an article I wrote was recently published there. I’d direct you to a place where you can find it online, but the CPRS Toronto website is slightly out of date and lists the Winter 2006 edition as the current issue. The March 2007 issue is also [...]
Also posted in Social Media | Tagged , , | 2 Comments

CPRS’s Social Media Ethics Clause

By Espen | Published: November 26, 2007
Jess is BlogCampaigning’s newest team member. She’s currently a graduate student at Seneca College in the Corporate Communications / Public Relations program. This is her first post. Karen Dalton, the Executive Director of the Canadian Public Relations Society, recently came to give a spiel on ethics to my media relations class. She mentioned the recent [...]
Also posted in Social Media | Tagged | 2 Comments

CPRS National Conference 2007

By Parker Mason | Published: June 17, 2007
I had a great time at the Canadian Public Relations Society National Conference in Edmonton last week. Part of the reason it was so awesome was because of the DJ they hired for the dance after the awards of excellence. Check out the video of him here And for your pleasure, here’s a picture of me from the [...]
Posted in CPRS | Tagged | 3 Comments