Comments on: Landing your first Public Relations job http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/ PR Social Media Video Games Technology Sat, 13 Mar 2010 07:23:14 +0000 hourly 1 By: Espen http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-8153 Espen Thu, 01 Oct 2009 10:08:13 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-8153 Geir, thank you for reading the blog – and glad I could help. Here is another advice: Scroll our company blog for further tips -http://gkforum.org/. Espen Geir, thank you for reading the blog – and glad I could help. Here is another advice: Scroll our company blog for further tips -http://gkforum.org/.

Espen

]]> By: Geir Aas http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-8152 Geir Aas Thu, 01 Oct 2009 10:01:18 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-8152 Thanks for the advice, Espen. I'm actually currently writing an application for the company you're working for now, and just happened to stumble over your blog. I really appreciate your effort in writing this. It's also a great relief to see that I've thought through most of the points you mention already. This really gave me a morale boost, and I'm looking forward to the interview process more now than ever before. Thanks for the advice, Espen. I’m actually currently writing an application for the company you’re working for now, and just happened to stumble over your blog. I really appreciate your effort in writing this. It’s also a great relief to see that I’ve thought through most of the points you mention already. This really gave me a morale boost, and I’m looking forward to the interview process more now than ever before.

]]> By: emma http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-8027 emma Sun, 06 Sep 2009 13:19:07 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-8027 The most useful thing someone told me is when writing up your work experience you shouldn't include a list of responsibilities but rather a list of your achievements. Sounds obvious but hugely improved my CV. The most useful thing someone told me is when writing up your work experience you shouldn’t include a list of responsibilities but rather a list of your achievements. Sounds obvious but hugely improved my CV.

]]> By: Brand You « Platform Online Magazine http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-832 Brand You « Platform Online Magazine Wed, 01 Oct 2008 19:39:51 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-832 [...] http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/ [...] [...] http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/ [...]

]]> By: How To Get Your Start In PR « BlogCampaigning http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-391 How To Get Your Start In PR « BlogCampaigning Wed, 30 Jan 2008 11:27:31 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-391 [...] if you’re looking for a job in PR: read the links above, read Espen’s post about the process he went through in Norway and even check out this post I wrote about the topic a few months [...] [...] if you’re looking for a job in PR: read the links above, read Espen’s post about the process he went through in Norway and even check out this post I wrote about the topic a few months [...]

]]> By: Joseph Thornley http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-389 Joseph Thornley Wed, 16 Jan 2008 03:36:08 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-389 Good post Espen, The two people who have joined my agency most recently had both established online relationships with us. They had commented on our posts. We had read and commented on their posts. When the time came for them to both make a move we agreed that we really wanted to work together. So, for young people breaking into the business, I'd suggest that you show what you have to offer by blogging for some time before you apply for jobs. If you have developed an online relationship with a potential employer, that employer is likely to welcome the chance to have you join their firm. I'm looking for the smartest and the brightest (so is everyone else.) You are judging whether I offer a growth opportunity. Both employer and potential employee need to earn one anothers' trust and respect. This can be done over time, making the actual application and interview simply the inevitable endgame. Good post Espen,
The two people who have joined my agency most recently had both established online relationships with us. They had commented on our posts. We had read and commented on their posts. When the time came for them to both make a move we agreed that we really wanted to work together.

So, for young people breaking into the business, I’d suggest that you show what you have to offer by blogging for some time before you apply for jobs. If you have developed an online relationship with a potential employer, that employer is likely to welcome the chance to have you join their firm.

I’m looking for the smartest and the brightest (so is everyone else.) You are judging whether I offer a growth opportunity. Both employer and potential employee need to earn one anothers’ trust and respect. This can be done over time, making the actual application and interview simply the inevitable endgame.

]]> By: blomqist http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-390 blomqist Thu, 03 Jan 2008 22:28:36 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-390 Hi Kriste Good point. There’s a lot of interesting non-consultancy related PR jobs out there, and anyone considering a job within the field of Public Relations should definitely consider starting out as a PR advisor for an organization or business cooperation. Personally I started my career as a PR advisor for a non-profit organization. When it comes to taking advice from a junior consultant I can assure you that we in my consultancy work in teams – a junior consultant are therefore never responsible for the advice given a client. There will always be a consultant or a senior advisor supervising the junior. Personally I think that this is a great way to learn. However, I only speak for myself now; I do not know how junior consultants work in other consultancies. -Espen Hi Kriste

Good point. There’s a lot of interesting non-consultancy related PR jobs out there, and anyone considering a job within the field of Public Relations should definitely consider starting out as a PR advisor for an organization or business cooperation. Personally I started my career as a PR advisor for a non-profit organization.

When it comes to taking advice from a junior consultant I can assure you that we in my consultancy work in teams – a junior consultant are therefore never responsible for the advice given a client. There will always be a consultant or a senior advisor supervising the junior. Personally I think that this is a great way to learn. However, I only speak for myself now; I do not know how junior consultants work in other consultancies.

-Espen

]]> By: Kristen Sukalac http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-393 Kristen Sukalac Thu, 03 Jan 2008 09:35:06 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-393 These are great insights that could be applied to job hunting in almost any field. There is one thing that bothers me in your post: the assumption that only consultancies provide PR jobs. Coming from the client side, I would be uncomfortable having my account handled by a junior consultant straight from university. I think a good consultant needs the wisdom and experience of the trenches to complement the theoretical knowledge gained in an academic setting. Someone who has only done their studies and then gone straight to a consultancy won't have the same understanding of the organizational politics and constraints that clients might face. So perhaps the error that young people aspiring for a career in PR are really making is to overlook the myriad PR positions embedded in corporations, associations, public administrations and other non-agency environments, which are great training grounds and will make your CV even richer for eventually working in an agency. These are great insights that could be applied to job hunting in almost any field. There is one thing that bothers me in your post: the assumption that only consultancies provide PR jobs. Coming from the client side, I would be uncomfortable having my account handled by a junior consultant straight from university. I think a good consultant needs the wisdom and experience of the trenches to complement the theoretical knowledge gained in an academic setting. Someone who has only done their studies and then gone straight to a consultancy won’t have the same understanding of the organizational politics and constraints that clients might face. So perhaps the error that young people aspiring for a career in PR are really making is to overlook the myriad PR positions embedded in corporations, associations, public administrations and other non-agency environments, which are great training grounds and will make your CV even richer for eventually working in an agency.

]]> By: Charles Pizzo http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-395 Charles Pizzo Wed, 02 Jan 2008 22:23:03 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-395 Thoughtful post, though there is one point on which we differ. You said you would pass on Steve Cody's suggestion to "send a hand-written thank you note." As someone who formerly owned a PR agency, and who reviewed many resumes over a decade, I can tell you that a hand-written note would definitely catch my attention. Maybe it's a cultural thing; I am in the U.S. Since PR is about relationships: a hand-written note is a proper form of personal communication. It indicates that the sender thought enough to take a moment to convey their appreciation, usually following an interview. The informality of it seems warmer and less cold (less technology driven) than a typed form letter. It's the intersection of high tech and high touch. Maybe it's age related. I am 51, and still remember when people with excellent manners sent hand-written thank you notes. They still thrill. Thoughtful post, though there is one point on which we differ. You said you would pass on Steve Cody’s suggestion to “send a hand-written thank you note.”

As someone who formerly owned a PR agency, and who reviewed many resumes over a decade, I can tell you that a hand-written note would definitely catch my attention. Maybe it’s a cultural thing; I am in the U.S.

Since PR is about relationships: a hand-written note is a proper form of personal communication. It indicates that the sender thought enough to take a moment to convey their appreciation, usually following an interview. The informality of it seems warmer and less cold (less technology driven) than a typed form letter.

It’s the intersection of high tech and high touch.

Maybe it’s age related. I am 51, and still remember when people with excellent manners sent hand-written thank you notes. They still thrill.

]]> By: Greg Smith http://blogcampaigning.com/2007/12/landing-your-first-public-relations-job/comment-page-1/#comment-394 Greg Smith Wed, 02 Jan 2008 22:12:41 +0000 http://blogcampaigning.com/2007/12/21/landing-your-first-public-relations-job/#comment-394 Excellent advice, Jens. I'll pass on your web site details to my Norwegian students. Excellent advice, Jens. I’ll pass on your web site details to my Norwegian students.

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